ONLINE REVIEWS AND THEIR IMPACT ON BUSINESS LEADERS: A LOOK AT SEARCH TRENDS FOR DINESH BAFNA
The 21st century marked the increasing influence of the digital in the marketplace. The fact is, Online Reviews are one of the most influential forces that have a tremendous impact on business leaders. Digital platforms have enabled consumers to instantly share their experiences with a global audience, making reputation management a critical responsibility for business leaders. With its easy access from anywhere around the globe, it provides valuable credentials that support business leaders in many ways. Especially, when individuals seek information about a particular business leader, the first thing that influences them to believe and trust the achievements and success is by going through online reviews. As for an example, let’s take a look at one of the reputed business leaders, Dinesh Bafna, the founder and president of Mont Surfaces, one of the leading suppliers of fine surfaces in the industry. Searching for information about him will simply give the idea of who he is, but ...